And what’s a funnel for sales? Think of a standard funnel such as the one you could use at home to help you pour something out. The funnel is really big at one end and the funnel is really narrow at the other end. Now assume that the wide end of the funnel is your email campaign or subscriber base-everyone in your list will get into the funnel at the big end. For instance, they all entered a’ free’ ebook when you’ sell’ it-they genuinely bought it by paying you with their name and e-mail address. The few customers who go through your sales Funnel Culture and buy the most costly product, for instance, a $5000 training course, is at the small end of the funnel. And between the large end of the funnel and the tiny end of the funnel, people buy ever more costly (and advanced, valuable) goods sequentially from your product line.
In principle, you will very soon be recouping the cost of obtaining your new customers, such as the cost of ads, the cost of your time by writing and submitting articles in the campaign to purchase the entry level product, the next product following the free item. By the way, this can also be achieved through the redirect sales page the new customer sees when you want to join your list).
So, where you make your money is selling funnel. Through when someone purchases something from you above your entry point-the wide end of a funnel-you make money. The powerful the sales funnel you create and add goods to your sales funnel, the more money you earn.
Somehow, you can almost think about the idea to only bring subscribers and purchasers to your sales funnel for the sake of your free item and your entry level product so they can buy the other products in your sales funnel.
If you can think of it this way, the primary purpose of building your subscription list is to complete your sales funnel and to sell the products in your sales funnel.
I assume many people think their e-mail list is meant to sell their first product, but it can just really split. The aim of the free item and the input level product is to bring subscribers into your sales funnel so that they can sell products from their sales funnel.
From here, the customer moves to the funnel “source.” You spent a lot of time, money and cash on this, but it was worthwhile to learn. Customers who move to this stage of sales funnel love you and are willing to do more and to sell for you. They trust in you and, above all, they genuinely appreciate the importance of your goods and services. This may seem like the end of the sales funnel, but it is just the beginning of stage two, in fact.
With all the hard work done, it is time to sell the partnership and improve the confidence and interest you have in this customer profoundly. Talks to identify potential requirements or opportunities that inevitably contribute to more product sales and value-added services. Therefore, consumers at this stage of the sales funnel are the unpaid seller. You just have to know.